Selling Guide

Market the Home

After you have cleaned, shined, mowed, renovated, and generally whipped your property into shape, it's time to attract buyers. While Sylvia will execute helpful marketing strategies, you still need to do your part.

Regardless of who markets your home, you or a broker, there are other small things you must do to attract buyers. For example, even if it's bright daylight, open the blinds and turn on the lights. Also, open all the interior doors to make the home appear roomier. Be sure to remove all your kids and pets. In addition, make sure your pet's litter pan is clean so the home smells clean and fresh, not like air freshener. Remember, you need to make sure your home is available to be seen by a prospective buyer with as little notice as possible. That means less than an hour, or even five minutes, if possible.

Open houses are also excellent opportunities to make your house available to multiple people at the same time. The realtor typically advertises that the home will be open for a given period (2-5 p.m. on Saturday). During the open period, the Sylvia Collins hosts the home while the owners leave for a few hours.

At the open house, the Sylvia will provide literature, maintain a visitor log and answer questions. By interacting with visitors, we will seek feedback regarding the home and opportunities to follow up with prospective purchasers.